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One great benefit of having an affiliate program is that your affiliates can become a defensive blockade for your brand.
What is a defensive blockade using affiliates?
Defensive blockades with affiliates are when they are used to block your competitors or negative [...]
Affiliates as a Defensive Blockade
Business Blogging Basics
Five years ago, no one knew what a blog was. Today, they are everywhere. But they’re not just for expressing ones personal thoughts anymore. Should your company start blogging?
Big companies and small businesses alike are turning to blogs as a way to communicate and connect in a way their monthly printed newsletter can’t.
Mexico Alive Lead Program Launch
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NetMediaGroup recently partnered with Mexico Alive to launch Mexican-Real-Estate.com, a new lead generation program that takes advantage of Mexico’s flourishing real estate market.
Mexico Alive, a leader in the rental income property industry, handles five unique properties in the Riviera Nayarit and Puerto Vallarta areas. They offer Discovery Weekends where attendees enjoy three fun-filled days in [...]
Conversion Testing as an Affiliate Recruitment Strategy
While it makes good financial sense to have a high converting website, it’s surprising that not every merchant is conducting conversion testing to improve their conversion rates. It’s surprising because it’s a relatively easy way to generate more sales; especially in the affiliate channel.
IRA 2009 Conference & Exhibition
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NetMediaGroup is excited to be exhibiting at the Internet Retailer 2009 Conference & Exhibition on Monday June 15, 2009 through Thursday June 18, 2009 at the Boston Convention & Exhibition Center in Boston, MA.
The Internet Retailer Conference & Exhibition is a tradeshow where top retailers meet yearly, many of whom are clients of NetMediaGroup including [...]
4 Reasons Why You Should Start an Affiliate Program
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There are many companies and businesses that could benefit from having an affiliate program but don’t even know they really need one, much less how to start one.
To help you determine if you could benefit from having an affiliate program, I put together four quick reasons why you should consider starting an affiliate program:
1. Extend [...]
3 Questions to Ask Before Starting an Affiliate Program
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If you’re thinking about starting an affiliate program, there are a few things you need to know first.
From a marketing standpoint, having an affiliate programs sound pretty enticing…
Who wouldn’t want to have hundreds, if not thousands, of affiliate marketers promoting your product all over the Internet?
The notion is pretty hard to pass up… imagine the [...]
CPA Networks vs. Affiliate Networks
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If you’re considering starting an affiliate program, you need to understand that there are two primary kinds of affiliate networks out there and each offer two very different approaches.
Let’s take a look at each type of affiliate network and see how they measure up.
1. Affiliate Networks
An affiliate network primarily focuses on product based companies and [...]
Thinking of Paid Search as a Guided Tour
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We need to stop assuming.
I’m guilty of it too as I sometimes have the occasional case of assumptions. When you’re so involved with your product, service or industry you often times forget that everyone else needs the basic info before you make that hard sell.
Try to keep in mind that you need to engage [...]
What is the difference between an affiliate program management company and an affiliate network?
A common question we always get is “are you an affiliate network?” The simple answer is no, Net Media Group is not an affiliate network. So who is Net Media Group we and what do we do?
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