Tag Archives: featured
25% Lift using the Mad Libs Form for Lead Gen

25% Lift using the Mad Libs Form for Lead Gen

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We all remember those rainy, boring days as kids, when finding something to do was impossible. Parents around the world cheered as they were thrown a life raft when the Mad Libs books came along. You remember, “The worlds best word game”. Fill in the blanks with words that made the most sense. It was [...]

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A/B Testing the One Step Checkout Magento Extension

A/B Testing the One Step Checkout Magento Extension

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Below you’ll find a complete case study where we ran an A/B test within a shopping cart. We were testing the One Step Checkout Magento Extension against the standard Magento “One Page Checkout”. The results may surprise you
In the words of Bryan Eisenberg, “Always be Testing” is a big motto around here. No [...]

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How to Create a Successful Facebook Fan Page

How to Create a Successful Facebook Fan Page

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Consider this—according to Facebook Statistics there are over 3 million active Facebook fan pages. On top of that, out of the 400 million Facebook users, 175 million login EVERYDAY.
You got that?
In other words, your company needs to be advertising on Facebook and it’s more than just setting up another pretty Facebook page. I’m here today, [...]

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Real Time Search is Here—Now How Do You Leverage It?

Real Time Search is Here—Now How Do You Leverage It?

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In this installment of our 2010 Social Media Guide, we’re taking a in-depth look at the new real time search functionality that’s being introduced by search engines such as Google & Bing.
First off, the fact that the search engine giant we all know and love—Google, is indexing Twitter tweets into their search results should tell [...]

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